Data & Analytics

Facebook shares up as fined £5bn over Cambridge Analytica scandal

US regulators have approved a record $5bn (£4bn) fine on Facebook to settle an investigation into data privacy violations, reports in US media say. The Federal Trade Commission (FTC) has been investigating allegations that political consultancy Cambridge Analytica improperly obtained the data of up to 87 million Facebook users. The settlement was approved by the […]

More than seven in ten consumers plan to participate in Amazon Prime day

Periscope® By McKinsey has announced the results of its Amazon Prime Day 2019 pre-event consumer survey. The report, entitled “The Amazon Prime Day Effect: Consumer Anticipation and Excitement Grows in 2019”, found that, this year, consumers in the US, UK, France and Germany plan to spend in more categories and will embrace technologies such as […]

PARTNERSHIP WITH REDPOINT GLOBAL BOOSTS BOND BRAND LOYALTY’S CUSTOMER ENGAGEMENT EXPERIENCES

Bond Brand Loyalty will be able to enhance its customer engagement experiences through a new partnership with RedPoint Global, a leading provider of data management and customer engagement technology. The partnership will provide a unique solution to the market, combining an industry-leading customer engagement hub with a best-in-class enterprise loyalty platform, supporting some of the […]

CLOUD IQ RAISES FUNDS IN MOVE TO DEMOCRATISE DIGITAL MARKETING

Cloud IQ, the commerce optimisation platform has raised a £4m round, including an investment from PayPal. This investment will enable Cloud IQ to democratise digital marketing, enabling businesses of all sizes to deliver dynamic individual user experiences that are beneficial to both consumers and the merchant. Cloud IQ makes ecommerce sites work better without requiring […]