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BOOKMAKERS WILLIAM HILL TO RAMP UP ITS MARKETING ACTIVITY TO WOO CUSTOMERS TO DIGITAL PRODUCTS

Looking forward to a new European football season, FTSE-listed William Hill is preparing to undertake a significant marketing outlay in order to entice customers back to its digital sports betting products. Presenting to investors, William Hill’s strategy update, new Chief Executive Philip Bowcock detailed that the bookmaker was planning dynamic marketing campaigns, focusing on customer […]

THREE MARKETING PROFESSIONALS STRIKE IT LUCKY IN INSTAGRAM CASH DASH

Three lucky marketing professionals and their little helper have won £506.17 by solving clues in a rubbish bin treasure hunt yesterday. The group took part in Instagram scheduling tool, HopperHQ’s, ‘cash dash’ on their lunch break and beat more than 300 participants to find the money hidden in a bin. Lauren Gregory, 26, a Social […]