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Fitbit bought by Google for $2.1bn

Fitness device marker Fitbit is being bought by Google for $2.1bn (£1.6bn). The move allows Google to expand into the market for fitness trackers and smart watches. It comes at a time when loss-making Fitbit has been looking to expand into other areas. “Google is an ideal partner to advance our mission,” said James Park, […]

Fiat and PSA announce merger

Fiat Chrysler is to merge with Vauxhall’s owner PSA to create the world’s fourth largest car company. The two sides say they have yet to finalise all the details, but the 50-50 merger is expected to provide significant cost savings. That has raised concerns at Vauxhall, which employs 3,000 people in the UK, as it […]

Apple profits hit by slowing iPhone sales

Apple’s business is being tested by ongoing weakening of its iPhone sales. In the most recent quarter, iPhone sales dropped to $33.4bn (£25.9bn), down almost 10% year-on-year. The fall extended a streak of declines and hit the firm’s profits in the quarter, which slipped about 3% year-on-year to $13.7bn. The firm’s profit and revenue for […]

Twitter to ban all political advertising

Twitter is to ban all political advertising worldwide, saying that the reach of such messages “should be earned, not bought”. “While internet advertising is incredibly powerful and very effective for commercial advertisers, that power brings significant risks to politics,” company CEO Jack Dorsey tweeted. Social media rival Facebook recently ruled out a ban on political ads. […]

Branson’s Virgin Galactic space firm set for stock market launch

Virgin Galactic, the space venture backed by Sir Richard Branson, is ready to launch – not into space but on the New York Stock Exchange (NYSE). Shares in Virgin Galactic are set to start trading on Monday, a first for a space tourism company. The move follows Virgin’s merger with publicly-listed Silicon Valley holding firm […]

Telegraph owners to put newspapers up for sale

The billionaire owners of the Daily Telegraph and the Sunday Telegraph are to put both titles up for sale. Sir Frederick and Sir David Barclay are understood to be reviewing all of their key assets, which includes the Telegraph Media Group (TMG). Figures published on 17 October showed TMG’s profit for the last financial year […]

So do you understand your customers? Most consumers say they are sick of irrelevant marketing messages

The findings of new research in this week’s newsletter suggest that customers are feeling overwhelmed and stressed out by their inboxes – and they attribute this directly to retailers sending too many marketing messages. Therefore, retailers still have a long way to go in improving their relationships with customers and are not effectively ensuring that […]

Tesla shares surges after unexpected profit

Tesla shares have surged to their highest levels since February, after it told investors that manufacturing at its Chinese factory and plans for its next model were ahead of schedule. The firm also reported an unexpected profit of $143m (£110.7m) for the three months to 30 September. That beat forecasts, but was down more than […]

Trio of influencers have posts banned

A trio of influencers have had Instagram posts touting diet products banned by the UK’s ad regulator. TV stars Katie Price and Lauren Goodger promoted a BoomBod shot drink on their accounts, while Georgia Harrison showed off Protein Revolution’s weight loss gummies. The Advertising Standards Authority said the influencers’ posts were irresponsible. “The ads must […]

Eptica to expand contact centre operations

With trailing annual revenue of approximately $13.0 million, Eptica is a leading provider of customer engagement software. Powered by artificial intelligence (AI), it enables businesses to make the customer experience a key link in their value chain. The omni-channel and multi-lingual platform covers email, web, social media, web chat and agent channels, and allows organisations to […]