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RECORD NUMBER OF FINALISTS ANNOUNCED AT THE 2018 ENGAGE AWARDS – THE ONLY CUSTOMER AND EMPLOYEE ENGAGEMENT AWARDS PROGRAMME

Engage Business Media’s 2018 Engage Awards programme has broken records across the board with more categories, more finalists, and more entries deliberated over by more judges than ever before. For this year’s competition EBM are delighted to announce that we have a record number of deserving Engage Awards finalists across 19 categories selected by our esteemed […]

Coca-Cola said to be ‘in talks’ over launch of cannabis infused drinks

Coca-Cola is best known for its eponymous caffeine-based drink, but the firm now appears to be experimenting with a different drug: cannabis. According to Canada’s BNN Bloomberg, the drinks giant is in talks with local producer Aurora Cannabis about developing marijuana-infused beverages. These would not aim to intoxicate consumers but to relieve pain. The firm […]

Amazon investigating claims that some of it’s staff sold confidential customer data to third party

Amazon is investigating claims that some of its staff sold confidential customer data to third party companies. According to a Wall Street Journal (WSJ) report, employees of the e-retailer are offering internal data and other confidential information to independent merchants who sell their goods on the US giant’s website. The practice, which violates company policy, […]

Salesforce founder Marc Benioff to buy Time magazine

Time magazine is changing hands once again, nearly eight months after it was sold to US media group Meredith Corporation. The co-founder of Salesforce.com, Marc Benioff, and his wife are personally buying Time for $190m (£145.3m). In a statement, Meredith said the Benioffs “will not be involved in the day-to-day operations or journalistic decisions”. The deal […]

Luxury goods maker Chanel chooses London for its global HQ

The luxury goods maker Chanel says it’s elected to set up its global office in the UK. For the first time in its 110-year history, the brand is gathering the majority of its global business functions under one roof. Chanel, renowned for its tweed suits, handbags and perfume, had global sales of over £7bn last […]

Seven out of ten businesses failing to comply with GDPR says new research

Some 70% of businesses worldwide failed to address requests made from individuals seeking to obtain a copy of their personal data as required by GDPR within the one-month time limit set out in the regulations, reveals new research from Talend, a global leader in cloud data integration solutions. The research is based on personal data […]

Optimising your Brand Experience to drive business success

The importance of brand experience  It’s only relatively recently that people have begun to use the term ‘brand experience’ (BX) to talk about how a brand lives across all of the touchpoints that customers interact. Not only does brand experience impact how a customer feels about a brand, but it also has a significant financial […]