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Global employee engagement on the up

  Aon Hewitt’s 2012 Global Engagement report, which analysed employee engagement trends of more than 3,100 organisations representing 9.7 million employees worldwide, found that 58 percent of employees were engaged in 2011, up from 56 percent from 2010. The analysis showed improvements in employee perception scores in three key areas in 2011: Effective leadership at […]

Customers believe outsourcing bad for business

 The National Outsourcing Association commissioned a survey into public attitudes and was shocked by the findings. Customer attitudes are in contrast to a BusinessServices Association (BSA) survey last year that showed that outsourcing contributed eight percent of the UK's GDP, £14 billion in business taxes and £21 billion outsourcers' income tax, the NOA said.  The […]

Engage employees to power the brand

Calling on companies to "awaken the sleeping giant" of employee engagement in order to "catalyse their brand," the Performance Improvement Council (PIC) of the Incentive Marketing Association (IMA) highlights the strong connection between engaging employees and strengthening the power of the brand in a white paper entitled, Employee Engagement and Its Impact on Brand Value. […]

Control and trust driving social media

 Aimia a global leader in loyalty management has unveiled an industry-first segmentation model that reveals six distinct social media personas, based upon the behavioural drivers of trust and control.  The model is detailed in a new Aimia research brief, Staring at the Sun: Identifying, Understanding and Influencing Social Media Users. The report argues that no […]