With the CX Marketing Summit fast approaching, we want to give you a sneak preview of just some of the content you will expect to hear from our Topic Streams and Case Studies. Today, Steve Spyrou, UX Architect from John Lewis joins us to discuss business silos and where he feels the CX Marketing industry […]
CX Marketing Summit 2018
The launch of our first CX Marketing Summit, to be held on March 15 2018 at the Victoria Park Plaza, London, follows on from the success of our flagship Customer Engagement Summit now in its seventh year, and firmly established as Europe’s premier customer and employee engagement event.
Our case study and high level networking driven MCX Marketing Summit will examine in detail the key issues, challenges and opportunities facing the marketing community against a background of rapid advances in technologies – from Advanced Analytics and Biometrics through to Virtual and Augmented Reality, Robotics and Artificial Intelligence. These constantly evolving technologies are allowing organisations to take an increasingly holistic view of their customers across the enterprise while at the same time facilitating the delivery personalised offerings and co-creation opportunities to further enhance the CX.
Research shows that the marketing function is playing an increasingly important role in CX as advances in technology enable greater customer understanding and insight, allowing organisations to increasingly personalise and tailor their offering to ever more demanding and proactive customers.
The CX Marketing Summit will feature the latest networking and engagement technologies designed to allow delegates to back to their organisations armed with all the tools, strategies and techniques they need to deliver successful CX strategies over the long term for sustainable competitive advantage.
EBM Group Events
Future of the Contact Centre ConferenceVictoria Park Plaza, London 22nd February 2018
CX Marketing Summit 2018Victoria Park Plaza, London 15th March 2018
Engage Focus GroupsCounty Hall, London 27th April 2018
2018 Employee Engagement SummitVictoria Park Plaza, London 04th May 2018
Customer Engagement Transformation ConferenceVictoria Park Plaza, London 12th July 2018
Internal Communications ConferenceVictoria Park Plaza, Central London 20th September 2018
Evolution of Work ConferenceVictoria Park Plaza, London 20th September 2018
Customer Robotics and AI ConferenceVictoria Park Plaza, London 01st October 2018
Customer Engagement Summit 2018Westminster Park Plaza Hotel, London 12th November 2018
2017 Engage AwardsWestminster Park Plaza, London 12th November 2018
One in four customer service and support operations will integrate virtual customer assistant (VCA) or chatbot technology across engagement channels by 2020, up from less than two percent in 2017, according to Gartner, Inc. Speaking at of the Gartner Customer Experience Summit in Tokyo today, Gene Alvarez, managing vice president at Gartner, said more than half of organisations have already invested […]
Specialist consultancy Tailored Data Solutions has urged company directors to start taking new data compliance more seriously, as implementation of wide sweeping changes is now only weeks away. The EU General Data Protection Regulation replaces existing data laws on 25th May 2018. The wake-up call to step up preparations comes as evidence mounts that many […]
By Julius Abensur, Industry Director – Finance, Relay42 There’s no denying it: the world of banking is changing. Not only are consumers choosing to manage their money in different ways — no longer do people have to queue up inside a physical bank branch to deposit, withdraw or transfer their cash — but the ways […]