Christopher Treadwell, Avios Commercial Director There’s an ever-present challenge in creating a loyalty programme. Get it right and you create a marketing proposition that delivers profit for your business and keeps your customers on board. Get it wrong and you can easily run up painful losses. Whether it’s cash discounts or aspiring redemption opportunities, businesses […]
CX Marketing Summit 2019
The launch of our first CX Marketing Summit, to be held on March 15 2018 at the Victoria Park Plaza, London, follows on from the success of our flagship Customer Engagement Summit now in its seventh year, and firmly established as Europe’s premier customer and employee engagement event.
Our case study and high level networking driven MCX Marketing Summit will examine in detail the key issues, challenges and opportunities facing the marketing community against a background of rapid advances in technologies – from Advanced Analytics and Biometrics through to Virtual and Augmented Reality, Robotics and Artificial Intelligence. These constantly evolving technologies are allowing organisations to take an increasingly holistic view of their customers across the enterprise while at the same time facilitating the delivery personalised offerings and co-creation opportunities to further enhance the CX.
Research shows that the marketing function is playing an increasingly important role in CX as advances in technology enable greater customer understanding and insight, allowing organisations to increasingly personalise and tailor their offering to ever more demanding and proactive customers.
The CX Marketing Summit will feature the latest networking and engagement technologies designed to allow delegates to back to their organisations armed with all the tools, strategies and techniques they need to deliver successful CX strategies over the long term for sustainable competitive advantage.
EBM Group Events
2018 Engage AwardsWestminster Park Plaza, London 12th November 2018
Customer Engagement Summit 2018Westminster Park Plaza Hotel, London 12th November 2018
Engage Focus GroupsHilton London Heathrow 28th November 2018
Future of the Contact Centre ConferenceVictoria Park Plaza, London 13th February 2019
2019 Employee Engagement SummitVictoria Park Plaza, London 10th May 2019
CX Marketing Summit 2019Victoria Park Plaza, London 13th June 2019
Customer Engagement Transformation ConferenceVictoria Park Plaza, London 11th July 2019
Internal Communications ConferenceVictoria Park Plaza, Central London 26th September 2019
Customer Robotics and AI Directors ForumLondon 26th September 2019
More than half (59%) of all purchases made in 2017 were in sectors without adequate levels of consumer protection, a new report by Ombudsman Services (OS) has found. The Ending Consumer Detriment report, published today, found that £746bn worth of consumer spending was under-protected last year. It highlights the struggles consumers with unresolved complaints can face – […]
The controversial lifestyle brand founded by Oscar-winning actress Gwyneth Paltrow has opened its first UK store. Goop’s pop-up store in Notting Hill, west London, opens on Tuesday until late January. Its online store is also available to European customers for the first time in its 10-year history. Goop has been criticised by doctors and scientists […]
Revenues made by Manchester United have hit a record as the football club earned more money from TV rights. The club reported revenues of £590m in the year to the end of June, up 1.5% on the prior year, and forecast they would top £600m next time TV revenue rose 5.2% to £204m after the […]