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Customer Engagement Transformation Conference

UNDERSTAND HOW YOU CAN HELP TO SHAPE AND EVOLVE YOUR BUSINESS IN THE GROWING DIGITAL WORLD

The Customer Engagement Transformation Conference comes as a growing number of organisations are realising the business benefits that accrue when they work to transform and evolve their customer engagement strategies to keep pace, and engage more closely, with their customers.

It can seem impossible to keep up with customer trends and implement a winning strategy, but those who attend the Customer Engagement Transformation Conference leave feeling equipped, with exclusive insights from organisations that have already transformed and are reaping the rewards of customer loyalty as a result.

This year’s conference will see over 40 speakers delivering exclusive content surrounding trending topics across 2 seminar halls. With world class case studies and networking opportunities with industry experts, delegates will leave armed with all the tools, techniques and insight they need to implement effective and successful long term customer engagement strategies.

Latest posts

Boots roll out paper bags after plastic row

Health and beauty chain Boots has started to replace plastic bags with brown paper bags in an attempt to cut down on the use of single-use plastic. The retailer is also introducing unbleached paper dispensing bags for prescriptions. However, prescriptions assembled at its central pharmacy will still be sent out in plastic packaging, a practice that […]

Patisserie Valerie scandal: five people arrested

Five people have been arrested and questioned over alleged accounting fraud at the Patisserie Valerie chain, the Serious Fraud Office has said. The arrests took place last Tuesday, 18 June, in a joint operation with police, the SFO said. The move comes eight months after the firm’s former finance director, Chris Marsh, was arrested and freed on […]

Facebook and eBay told by CMA to take action over fake reviews

The regulator found 26 Facebook groups where people offered to write fake reviews to order. Facebook and eBay have been ordered to take urgent action to stop fake online reviews that are increasingly being used by companies to deceive customers. The Competition and Markets Authority said it had found “troubling evidence” of a thriving marketplace for […]

Over a quarter of digital transformation projects fail, new research finds

Over a quarter of businesses (26%) have had digital transformation projects fail, suggesting there is some way to go before businesses can execute digital transformation projects in the confidence that they will succeed. The findings from new research by Econocom, a European digital services company, suggest that an overwhelming majority of businesses are undergoing digital […]

Half of supermarket packaging is ‘not recyclable’ says Which?

Just 52% of food packaging, including cardboard, glass and plastics, can be easily put into household recycling bins, according to Which? Researchers analysed the packaging of 46 own-brand items from Aldi, Asda, Co-op, Iceland, Lidl, M&S, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose. The consumer champion broke down each item’s packaging and assessed whether every piece could be recycled […]

Bank of England governor Carney gives Facebook currency cautious welcome

Bank of England Governor Mark Carney gave Facebook’s proposed digital currency Libra a cautious welcome in a major speech on Thursday. He said it could substantially lower costs and increase financial inclusion, but needs regulation. Mr Carney also announced that non-banks will be able to hold Bank of England accounts. And he highlighted climate and […]

Customer Experience Pays

By Jamie Thorpe, Deputy Managing Director of CX, Kantar Brands will thrive if they can deliver a great customer experience. Getting it right means being rigorous and delivering on the marketing promise. A great customer experience is something to be treasured. After all, we have them all too fleetingly with so many of the organisations we […]

Tesco’s plan for high end convenience stores spooks the market

Shares in supermarkets have fallen sharply after Tesco said it was considering plans for a new chain of high-end convenience stores. The proposal for a chain based on its Tesco Finest food range comes nine months after the supermarket giant opened discount retailer Jack’s. Although Tesco has set no date for its latest venture, upmarket rivals […]

Premier Inn sales still on the slide

Whitbread, the UK’s largest hotel operator, has blamed ‘weak trading conditions’ for a fall in demand for its rooms. Sales at Whitbread’s Premier Inns open at least a year fell 4.6% in the first three months of 2019. Total sales fell about 1%. As political and economic uncertainty continued, the regional business market was less […]

Facebook reveals controversial digital currency details

Social media giant Facebook has unveiled plans to launch a new digital currency, called Libra, next year. It said people would be able to make payments with the currency via its own apps, as well as on messaging service WhatsApp. Firms such as Uber and Visa are also likely to accept it in future, it […]