Events: CX Marketing Summit
The third annual CX Marketing Summit
Discover how the marketing function is playing an increasingly important role in CX
Every interaction that a customer has with a company, be it online or offline, changes their impression of the brand. For this reason, there has never been a more important time for the marketing function to ensure a great CX through each touchpoint of creating awareness, driving conversions, and keeping existing customers happy.
The CX Marketing Summit will take you on a journey to CX excellence, as we look at the increasing number of organisations who are combining the efforts of the customer and marketing departments to provide consistent messaging and further enhanced customer understanding and insights, which leads to tailored, personalised offerings that attract and retain a loyal customer base.
The day will provide a survival guide for CX as we discuss topics such as how we can use service design to break down business silos, how we can build a better CX using an inside-out model, the new technologies that can transform engagement, how to master digital advertising in the machine age, how we need to stop thinking channels and start thinking journeys, the use of VOC in marketing, and what the era of omnipresent experience means for you.
The organisations sharing their stories at the Summit are seeing a more seamless CX being created as a result and, by joining them, you’ll be able to reap the same rewards.
Two Seminar Halls
Round Table Sessions
300+ Delegates
Networking Party
40 Presentations
9 Topic Streams

View the exclusive Preview Guide
Download the preview guide to find out who’s speaking, ‘convince your boss to attend’ letter template, decide which streams to attend and more. Fill the details below to receive the preview guide.
2019 Topic Streams
2019 Speakers

Malcolm McDonald
Cranfield University School of Management Professor of Marketing Click to read more...


Charlie Clinton
Unilever Digital Marketing Innovation Manager, Global Hair Team at Unilever Click to read more...

Gerhard Fourie
Aston Martin Lagonda Ltd Director of Global Marketing and Brand Strategy Click to read more...










Elaine Haines
Harrison Clark Rickerbys Ltd Business Development and Marketing Director Click to read more...
Caroline Darnbrook
Darlington Building Society Director of Products and Marketing Click to read more...












Paras Fatnani
Quacquarelli Symonds Global Marketing and Communications Director Click to read more...

Interested in becoming a speaker?
What our Delegates Think

Marks & Spencers

HSBC Plc

John Lewis

VistaJet

Bupa

Oxfam
2019 CX Marketing Summit Highlights Video
Delegate Roles include
Marketing • Customer Experience • Communications • Content • Customer Insight • Products • SEO/Paid Marketing • Research • Strategy • Digital • Customer Loyalty • Social Media/Community • Direct Marketing • Public Relations • Consultants
2019 CX Marketing Summit Photo Gallery






2019 Sponsors


Textlocal
Textlocal is the market leader of cloud SMS and digital messaging software for businesses looking to maximise on mobile channels, in a marketplace which is seeing exponential growth. Multichannel mobile messaging is the key to creating a seamless customer experience across online and in-store. Textlocal’s product suite meets the needs of communication via all mobile messaging channels through their SMS platform. The suite also includes IMIchat to support contact centre customer conversations and IMIconnect to streamline customer interaction automation. Contact: Natasha Deafffern T: 01244 537204 E: sales@textlocal.com


Inkdesk
Inkdesk is a fully managed B2B prospecting service with a difference. We not only source and validate the data you need for a successful campaign, but also write letters by hand and mail them directly to your prospect. Unlike most direct mail marketing, your handwritten letter will never be ignored or end up straight in the bin. Inkdesk drastically boosts your response rates by providing the human touch that makes your prospect feel valued. We make sure every one of your bespoke handwritten letters are well-presented, working with you to craft your content for maximum impact, and verifying each prospect’s details by hand to ensure each letter lands on their desk. Contact: E: hello@inkdesk.com W: https://inkdesk.com/


mGage
Brands create powerful and interactive connections with their customers using mGage`s innovative messaging solutions. We are a tier-1 aggregator with direct connections to all major US and UK carriers and 600 connections delivering to 150 countries. We partner with enterprises to deliver high volume time-sensitive, transactional and promotional messages across key messaging channels including SMS, RCS and Push. We also provide mobile payment solutions such as Direct Carrier Billing (DCB), allowing consumers to pay for digital content & services using their mobile phone. This is all backed by decades of experience, state-of-the-art infrastructure and the most comprehensive support available.


Kantar
Kantar is the world’s leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar’s 30,000 people help the world’s leading organisations succeed and grow.


Critizr
Critizr is a real-time customer engagement and feedback management solution. We empower companies’ VoC programmes through cutting-edge collection, processing and analysis. Our solution enables millions of feedback interactions every month with any store manager in Europe. Critizr drives the customer experience transformation across the enterprise as we partner daily with local retail outlets through the organisation all the way up to the board room. Critizr, works with the largest French companies (Carrefour, Total, Flunch, Douglas …) and transforms customer relationship in source of differentiation and growth. Critizr, disrupting retail CX, putting humans first again. Contact: Douglas Mancini, Vice President Sales EMEA T: 0203 911 7558 E: douglas.mancini@critizr.com W:critizr.com


Eptica
While most companies now measure customer satisfaction, most admit to failing to get real business insight from listening to the Voice of the Customer. Current metrics and systems provide a rough guide to what customers are saying, but don’t give insight into why they are behaving in particular ways or deliver a true, real-time picture of their emotions. vecko, a new Customer Intelligence tool from Eptica, automatically converts digital conversations from both indirect and solicited feedback, into actionable insights that advance CX and add value to your business. Built on Eptica’s 18 years of experience in delivering multilingual customer engagement solutions, vecko’s advanced AI-powered innovation enables a deeper understanding of customer behaviour, emotions, risks of churn, intent and more. Designed to ‘democratise’ customer insight, vecko makes it easy to share customer experience intelligence across departments through intuitive, role-based dashboards, breaking down silos and enabling brands to make better business decisions, improve CX and generate immediate ROI. Contact: T: 0118 207 0660 E: marketing@eptica.com W: www.eptica.com


Confirmit
Confirmit enables organisations to develop and implement Voice of the Customer, Employee Engagement and Market Research programmes that deliver insight and drive business change. Confirmit’s clients create multi-channel, multi-lingual feedback and research programmes that engage customers, empower employees, deliver a compelling respondent experience, and provide high Return on Investment. Confirmit’s customer engagement model provides the power to listen to the Voice of the Customer, integrate it with financial, operational and free-form text data to generate powerful insight, and take action that will deliver effective business change and create competitive advantage. Contact: T: +44 (0)20 3053 9333 W: www.confirmit.com
Why become a Sponsor?
Watch our short video here to see why our current partners continue to benefit from sponsoring our events.
For more information or to discuss becoming a sponsor, please contact our sponsorship team on:
Interested in Sponsoring? Download the Sponsorship Media Pack
Download the media preview guide to find out about the various sponsorship packages available. Engage with our senior audiences responsible for customer and employee engagement strategies. Fill the details below to receive the media information.
Who is Attending?
- Customer Service
- Customer Experience
- Customer Insight
- Customer Strategy
- Digital Customer Experience
- Customer Loyalty
- Contact Centre
- Social Media
- CRM
- Marketing
- Direct Marketing
- Digital Marketing Specialists
- Operational
We are pleased to advise that this course is fully CPD accredited

Interested in Attending? Download the FREE Preview Guide
Download the preview guide to find out who’s speaking, ‘convince your boss to attend’ letter template, decide which streams to attend and more. Fill the details below to receive the preview guide.
Register Your Place
Standard
1 Ticket- End User Registration
- Access to all streams
- Access to 1-2-1 Meetings Networking App
- Lunch and refreshments
- Drinks and Networking
- Printed Event Guide
- Download of presentation slides
- After Event Drinks Party
ONLY
£595
+Vat
Date: 19th June
Bronze
2 Tickets- End User Registration
- Access to all seminar streams
- Access to 1-2-1 Meetings Networking App
- Lunch and refreshments
- Drinks and Networking
- Printed Event Guide
- Download of presentation slides
- After Event Drinks Party
ONLY
£995
+Vat
Date: 19th June
Silver
5 Tickets- End User Registration
- Access to all seminar streams
- Access to 1-2-1 Meetings Networking App
- Lunch and refreshments
- Drinks and Networking
- Printed Event Guide
- Download of presentation slides
- After Event Drinks Party
ONLY
£1995
+Vat
Date: 19th June
Annual
Festival PassAnnual Subscription providing access for 1 person to EVERY conference for 12 months.
ANNUAL SUBSCRIPTION:
Extensive online hub of resources, case study presentations, 100+ hours of Webinar recordings, research, reports and more.
ONLY
£995
+Vat
Date: 19th June
Supplier
1 Ticket- Industry/Service Provider
- Lunch & refreshments
- Drinks & networking
- Presentation slides
- Access to video library
ONLY
£1995
+Vat
Date: 19th June
Location
Friday 19th June – Victoria Park Plaza, 239 Vauxhall Bridge Rd, London SW1V 1EQ
DIRECTIONS:
The four-star Park Plaza Victoria hotel in London, situated within walking distance of Victoria train, coach, bus and Underground stations, provides an excellent transportation link to London Heathrow and London Gatwick airports. The hotel is also centrally located to some of the city’s main tourist and shopping attractions, including Buckingham Palace, Harrods, the Houses of Parliament, Theatreland and Oxford Street.
On-site facilities include dining options, Amber Spa and an Executive Lounge, this Victoria Station hotel is thoughtfully designed to suit business, conference and leisure travellers alike. The Park Plaza Victoria London is also a non-smoking hotel.
From London Paddington National Railway Station (approx 25 mins)
- Take London Underground
- Travel via the southbound Bakerloo Line service to Oxford Circus
- Change for the southbound Victoria Line service and depart at Victoria
- Walk south on Wilton Road for 100 metres
- Park Plaza Victoria London will be on your left
From King’s Cross & St. Pancras National Railway Station (approx 15 mins)
- Take the London Underground
- Take the Victoria Line southbound towards Brixton
- Depart at Victoria
- Walk south on Wilton Road for 100 metres
- Park Plaza Victoria London will be on your left
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