Events: Future of Martech
Future of Martech Conference
Technologies are Innovating and Enabling a New Kind of Creativity
Martech originally comprised of marketing software such as marketing automation platforms, social media management and monitoring tools, website, and SEO analytics.
At present, and over the coming years, the marketing function will continue to leverage these technologies and trends of the digital age and begin to increasingly overlap with tools leveraged by other parts of the organisation. The landscape relating to technology in marketing continues to develop and has already grown to encompass sales and service tools as well.
We are in the era of brand experience and customers’ demands are rapidly changing. There has been a seismic shift from campaign-based value to customer-based value, measured largely through the customer experience, and consumers are now exercising control over their data, content they want to consume, and the brands they wish to engage with.
The future is cloud and, for many, the migration to cloud technology is already well underway. Marketers need to think about how they federate their data to create great customer experiences, as the time to align and comply with customers’ needs is more prominent than ever.
One Day Event
Roundtables Sessions
Case Study Presentations
Network with Peers
1-2-1 Meetings
20 Exclusive Presentations
2023 Topic Streams
2022 Event Host
2022 Speakers
Joanna Edwards
Financial Times Marketing & Communications Director, FT Specialist Click to read more...
Interested in becoming a speaker?
What our Delegates Think
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I can't commend you enough on the quality of speakers. Excellent to hear from world class brands all in one place
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Marks & Spencers
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Easy to register and access presentations. Very well organised and chaired. Great case studies focused on current affairs
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HSBC Plc
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One of the most insightful CX events I've been to. Go with a capacity to absorb and utilise the information to your advantage!
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John Lewis
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A fabulous opportunity to learn and exchange ideas with diverse companies, I found it inspired me to bring about changes in my organisation
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VistaJet
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I rarely go to conferences because it's usually the same repeated content, but this event brings the customer to the forefront on various levels!
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Bupa
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It's a great CX insights day and for changing the way you think about CX.
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Oxfam
Delegate Roles include
Marketing • Customer Experience • Communications • Content • Customer Insight • Products • SEO/Paid Marketing • Research • Strategy • Digital • Customer Loyalty • Social Media/Community • Direct Marketing • Public Relations • Consultants
Who is Attending?
- Customer Service
- Customer Experience
- Customer Insight
- Customer Strategy
- Digital Customer Experience
- Customer Loyalty
- Contact Centre
- Social Media
- CRM
- Marketing
- Direct Marketing
- Digital Marketing Specialists
- Operational
We are pleased to advise that this course is fully CPD accredited
Ticket Options
Click a ticket type below to find out what’s included in our packages.
Register for all ticket types using the form below
2022 Sponsors
Seismic
Seismic provides sellers with market-defining tools and resources to sell smarter, work faster, and accelerate revenue.
- Boost rep productivity with Seismic’s time-saving Search, content personalization tools, and AI-driven content recommendations, so they can focus on closing the next big deal.
- Provide your buyers with meaningful digital experiences that drive sales cycles forward. Seismic provides a centralized location for sellers and buyers to engage and collaborate on deal relevant collateral throughout the entire sales cycle.
- Say goodbye to disjointed customer journeys. Seismic offers your whole go-to-market organization a single source of truth: all your best stories and all the must-have performance data in one place, so you can stay aligned, learn from what’s working and serve up positive experiences that boost revenue.
Outreach
We understand how technology can change the game for revenue teams. It’s what led us to believe in the power of salespeople to drive innovation. Today, we’re a determined team on a mission to change the way companies engage with their customers throughout their lifecycle.
As hungry craftspeople, we’re obsessed with continuous improvement. Because we know that true champions have the will to break through walls, we have grit and perseverance. We are one with our customers, treating their pain and success as our own. We’re always honest with ourselves, our colleagues and our community.
Working at Outreach means being part of a family where we got your back, no matter what, helping you accomplish ever greater feats and celebrating with you. We take ownership — each of us is responsible for our collective success — and we expect you to represent your authentic self. We go out of our way to find different points of view that challenge our own because we find strength in diversity and inclusion.
Vonage
When you have the right tools—not to mention an eye to the future—you’re ready for tomorrow, now. So whether it’s remote and hybrid working, evolving communications channels, or the yet-to-be defined preference—we can help. Vonage is redefining business communications. We’re making communications more flexible, intelligent, and personal, to help enterprises the world over, stay ahead. We provide unified communications, contact centres and programmable communications APIs, built on the world’s most flexible cloud communications platform.
Mindtickle
The Mindtickle Sales Readiness Platform is your solution for missed quotas and forging a culture of sales excellence.
We thrive on creating impact for our customers. Mindtickle customers are at the core of everything we do. Helping revenue organizations create a continuous state of excellence isn’t possible without an incredible team. We build best-in-class products and partnerships because we have a best-in-class team.
Showpad
Showpad is a global leader in revenue enablement technology, providing teams with a modern selling solution for maximizing hybrid sales. In more than 50 countries, customers rely on the Showpad platform to empower their teams to be at their best. Showpad has been named a Strong Performer by Forrester’s Wave for Sales Content Solutions, recognized as a top 10 software company by G2, and listed in Deloitte’s Fast 50 and Inc Magazine’s 2019 Best Workplaces.
Salesloft
Think of SalesLoft as a co-pilot for your CRM. We automate human interactions between buyers and sellers. Yet you still get the flexibility to personalize those interactions across email, phone, social, direct mail, and video. And all your activities are automatically synced back to the CRM.
SalesLoft is the only all-in-one platform that can power your entire revenue organization. We help you generate leads, plus a whole lot more.
Xactly
When Xactly was founded over 16 years ago, we saw the potential that businesses were longing to tap into, and we made it our mission to equip our customers with the tools they need to take control of their data. Since then, we’ve enabled thousands of unique companies to empower millions of sellers to drive revenue globally. Xactly works with Vista Equity Partners to fuel growth and product innovation.
The Xactly spirit of giving and engagement acts as a multiplier of our C.A.R.E. values into the communities where our employees live and work. XactlyOne organizes volunteer opportunities so Xactlians can use their talents together to make a meaningful impact and create positive change in the world.
Shootsta
Our goal is to transform the way people communicate with video. We’ve built a video tech platform so you can create high-quality, cost-effective video content with Shootsta’s suite of apps and services.
Shootsta Elevate, our AI-powered app, allows teams to create hundreds of personalised videos in minutes accelerating their sales cycle by 4x. Cut through the noise and drive action at all stages of the sales funnel, from connecting to closing.
Shootsta Pro, our video editing service enables teams to create professional videos, quickly, easily and cost-effectively. We provide the technology, equipment, education, editing and creative services to create professional, on-brand video content at scale, ready to share in just 24 hours. It’s the perfect blend of in-house and outsourced video production for your internal and external communications.
Shootsta is trusted by leading brands around the world including, Deloitte, Pfizer, GSK, LinkedIn, Estee Lauder Companies and Coca Cola.
Demandbase
Demandbase is all about Smarter GTM™
Our solutions unite sales and marketing teams around rich, reliable Account Intelligence, activated wherever you interact with customers: in advertising, account-based experience (ABX), sales, and your systems. Spot opportunities earlier, engage more intelligently, and close deals faster.
ZoomInfo
ZoomInfo is a leader in modern go-to-market software, data, and intelligence for more than 25,000 companies worldwide. The ZoomInfo platform empowers business-to-business sales, marketing, and recruiting professionals to hit their number by pairing best-in-class technology with unrivaled data coverage, accuracy, and depth of company and contact information. With integrations embedded into workflows and technology stacks, including the leading CRM, Sales Engagement, Marketing Automation, and Talent Management applications, ZoomInfo drives more predictable, accelerated, and sustainable growth for its customers. ZoomInfo emphasizes GDPR and CCPA compliance. In addition to creating the industry’s first proactive notice program, the company is a registered data broker with the states of California and Vermont. Read about ZoomInfo’s commitment to compliance, privacy, and security.
Why become a Sponsor?
Watch our short video here to see why our current partners continue to benefit from sponsoring our events.
For more information or to discuss becoming a sponsor, please contact our sponsorship team on:
2021 Sponsors
Freshworks
Freshworks provides customer engagement software to businesses of all sizes, making it easy for customer support, sales and marketing professionals to communicate more effectively with customers and deliver moments of wow. Freshworks offers a full suite of SaaS (Software as a Service) products that create compelling customer experiences and lets businesses share a 360 degree view of relevant customer information internally.
PurpleSquare
We help the world's biggest brands maximise their marketing automation potential.
Our services and solutions cover the life cycle from project planning through solution design to technical and commercial delivery, user training and operational support of the optimal marketing technology solution for organisations of all shapes and sizes.
OneTrust
OneTrust PreferenceChoice™ enables marketers and publishers to drive transparent user experiences, build trust, and comply with 100s of global data privacy regulations, including the CCPA, TCPA, CASL, and GDPR. OneTrust PreferenceChoice is the #1 CMP (according to AdZerk) and is an IAB-registered Transparency and Consent Framework (TCF) 2.0 vendor.
OneTrust PreferenceChoice is a part of OneTrust, the #1 most widely used privacy, security and governance platform used by more than 7,500 customers and powered by 130 awarded patents.
To learn more, visit PreferenceChoice.com or connect on LinkedIn.
BlueConic
BlueConic, the leading pure-play customer data platform, liberates companies’ first-party data from disparate systems and makes it accessible wherever and whenever it is required to transform customer relationships and drive business growth. Over 300 companies worldwide, including Hearst Newspapers, Heineken, ING, T-Mobile, and VF Corp, use BlueConic to unify data into persistent, individual-profiles, and then activate it across customer touchpoints and systems in support of a wide range of growth-focused initiatives, including customer lifecycle orchestration, modeling and analytics, digital products and experiences, audience-based monetization, and more. BlueConic is a global company with offices in the US and Europe.
Lead Forensics
Lead Forensics is a B2B software for turbo-charged lead Generation. Identify your anonymous website visitors' contact details and increase your sales pipeline
Lead Forensics is the software that reveals the identity of your anonymous website visitors, turning them into actionable sales-ready leads in real-time, at your fingertips. When 98% of website visitors leave without enquiring,
Experience turbo-charged lead generation with our free trial. Simple set-up. No commitments.
YouGov
YouGov is the most complete consumer research system on the planet, with unparalleled insight into what consumers think, feel and say about brands.
With a global consumer panel of 15 million registered members, over 11 years of historic single-source data, and proprietary technology that connects data and simplifies the research process - YouGov is home to the largest collection of constant, entirely permissioned consumer opinion and rich behavioural intelligence in the world.
SheerID
SheerID’s leading digital verification platform instantly verifies the identity of individuals and businesses, enabling enterprises to deliver exclusive offers and experiences to high-value consumer communities while mitigating fraud and minimising friction. By using authoritative data sources to verify credentials in real-time within an organisation’s brand experience, SheerID delivers a seamless customer experience that reduces churn and fuels loyalty to drive revenue growth. As a result, the world’s biggest brands – including Amazon, BackMarket, Spotify and T-Mobile – rely on SheerID as their trusted verification partner.
Dash Hudson
Dash Hudson is more than a social media management platform. Accelerate your brand growth, analyze trends, and predict the performance of visual assets across key marketing and e-commerce channels. We're fascinated by how the world captures life through photo and video. We bring a combination of consumer sensibilities, great design, and technological chutzpah to deliver you the best images and the best data in the world. Sprinkle a little bit of je ne sais quoi on top and you've got Dash Hudson, a visual marketing platform used by the world's raddest, most discerning brands and publishers.
MediaValet
Since our debut in 2010, MediaValet™ continues to lead the rapidly emerging cloud-based digital asset management (DAM) industry. Our vision is to provide companies of all sizes and industries, around the globe, with an enterprise-class DAM solution that’s easy to use, accessible from any browser, infinitely scalable, highly secure and supported by the best DAM team in the world.
In early 2009, with 20 terabytes of digital assets under management and over 8,000 hotel customers, VRX Studios Inc., the world’s leading provider of photography and content services to the global hospitality and travel industries, desperately needed a digital asset management solution. After a frustrating, entirely unsuccessful, year-long search, the VRX team threw in the towel. There were simply no affordable digital asset management solutions that could meet VRX Studios’ needs.
Not one to shy away in the face of adversity, VRX Studios’ founder and CEO, David MacLaren, decided to tackle the challenge head on. Leveraging the power of Microsoft’s innovative platform-as-a-service (PaaS) cloud offering, Azure, David and VRX’s CTO, Jean Lozano, put together a team and built the first 100% cloud-based, enterprise-grade, digital asset management system – from scratch – on the Cloud. This was the beginning of the MediaValet Story.
Today, MediaValet stands at the forefront of the cloud-based digital asset management industry, ahead of all industry stalwarts, with David and Jean at the helm driving innovation and instilling the spirit and personality that has endeared MediaValet to many of the world’s leading brands.
Venue Directons
24 March 2022 – 239 Vauxhall Bridge Road, London, SW1V 1EQ, United Kingdom
Ideally located in the West End within walking distance of the Victoria London train station, the stylish Park Plaza Victoria London provides guests with a convenient transportation link to Gatwick Airport. The hotel is also close to coach, bus and Underground stations.
Enjoy proximity to the capital’s primary tourist sites, such as Buckingham Palace, the Houses of Parliament, Theatreland and Big Ben. Business travellers can take advantage of on-site meeting facilities and an Executive Lounge.
Situated just two minutes from the Gatwick Express and National Rail service at London Victoria Station, Park Plaza gives you easy access to Central London, Gatwick Airport and the south side of England.
From King’s Cross & St. Pancras Railway Station (Eurostar):
– Take the Victoria Line Southbound towards Brixton on the London Underground
– Depart at London Victoria Station
– Walk south on Wilton Road for 100 metres and Park Plaza Victoria London will be on your left
From London Heathrow Airport:
– Take the London Underground, eastbound on the Piccadilly line
– Change at Hammersmith Station and take the District line to London Victoria Station
– Walk south on Wilton Road for 100 metres
– Park Plaza Victoria London will be on your left
From London Gatwick Airport:
– Take the Gatwick Express train to London Victoria Station
– From the station, take the exit by Platform 2
– Turn right and walk 100 metres
– Park Plaza Victoria London will be on your left
From London Stansted Airport:
– Take the Stansted Express train to Liverpool Street Station
– Change to London Underground and take the Circle line to London Victoria Station
– Walk south on Wilton Road for 100 metres
– Park Plaza Victoria London will be on your left
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