Keith PoveyFeefo Director of Marketing Click to read more...
Nicholas BriceEngage Business Media Guest Editor Click to read more...
How the launch of New Coke changed CX forever
The launch of New Coke changed consumer’s emotional connections with brands forever. As businesses look to prosper after the pandemic, forging long-term, meaningful connections with customers will be key to success.
Join Feefo as we explore the impact of emotion on customer experience and uncover the science behind effectively understanding customers.
- How customer relationships and satisfaction has evolved
- The importance of customer satisfaction and how to balance against other ways of understanding customers
- Utilising and prioritising customer feedback effectively to deliver commercial results